Success in the personal care industry is connected to staying on top of trends. Whether that means stocking the area near your pedicure chairs with nail paint hues that were recently seen on Paris catwalks or emphasising a need for stylists to go through continual training about new colours and haircuts, paying attention to relevancy can be instrumental in your studio’s popularity. One method of staying current that has gained traction in recent years is mentorship. Keep reading to learn more about why it’s a worthwhile strategy for stylists at all levels.
A Supplement to Cosmetology Training
Building a career as a stylist is an appealing opportunity for many because it’s a path that some believe is nearly completely resistant to economic shifts. Although studios certainly do experience slow periods occasionally, people will often continue to book time in salon workstations when funds are tight. This represents a willingness to sacrifice other things before giving up expert guidance about how to look beautiful.
There are many routes to take when preparing for this profession, and with some careful thought, you could easily begin a mentorship program that’s geared towards younger or less experienced stylists who may be excited about having the chance to exercise their skills, but still need support in that crucial period between finishing intensive educational training and beginning to build a client roster.
Pair Stylists with Industry Leaders
Once you’re able to establish a mentorship program in your studio, it may be easier to entice some of the industry’s most respected figures to spend time in your location to inspire staff members. There are mutual benefits to asking industry gurus to offer feedback as your stylists perch on hairdressing stools. The advantages to stylists are clear, but don’t forget that prolific stylists benefit too. They can use such events to enhance their public images.
Also, once some members of the hairstyling world become especially well known, they may branch into other revenue streams, such as selling products that bear their name. Consider affiliating your studio with these items by inviting people into your facilities to teach stylists how to use specific new professional salon supplies in ways that are efficient and effective. This could potentially improve profits for your location and help the brand get off to a strong start, too.
These are just a few ways to keep staff members inspired by giving them opportunities to rely on mentors. Learning should be a constant process, and people can engage in it no matter how long they’ve been helping customers look great.